Canada 150 contest

Official contest rules and regulations

The Canada 150 Contest (the “Contest”) is brought to you by Air Canada (the “Contest Sponsor”) and J. Walter Thompson (“Contest Administrator”). The Contest starts on May 8, 2017 at 12:01 a.m. EDT and closes on July 1, 2017 at 11:59 p.m. EDT (hereinafter, the “Contest Period”).

  1. Eligibility
    The Contest is open to all Canadian residents having reached the legal age of majority in their province or territory of residence prior to the Contest Period (an “Eligible Participant”). Employees, representatives or agents of Contest Sponsor and Contest Administrator and each of their subsidiaries and affiliates, media partners, advertising and promotional agencies, and members of the immediate family (parents, children, siblings and spouse, regardless of where they are domiciled) of any of the aforementioned and persons with whom any of the aforementioned are domiciled are not eligible to enter the Contest.

  2.  How to participate in the Contest
    No Purchase Necessary. There are several ways to enter the Contest (each, a “Contest Entry”), namely through Facebook®, Instagram®, Twitter® and through a Mail-In Entry mechanism. Each Eligible Participant is allowed to enter the Contest through each individual entry mechanism a maximum of once per day. Below each individual entry mechanism is described:

    Facebook Entry

     To enter via Facebook, log online to www.facebook.com/aircanada. If you have not yet “Liked” the Air Canada Facebook page www.facebook.com/aircanada, you can do so by searching for Air Canada on Facebook and clicking the “Like” button. You must (1) have a valid Facebook account; and (2) Post a picture/video on Air Canada’s Facebook wall www.facebook.com/aircanada that exhibits a place in Canada you think everyone should see  including the hashtag #Canada150. A comment on Facebook posts is not considered a valid method of entry.

     Instagram Entry

     To enter via Instagram, you must (1) have a valid, public (i.e. not “protected”) Instagram account and have “followed” @AirCanada and (2) during the applicable entry period, post an image or video that (a) tags @AirCanada, (b) showcases a place in Canada you think everyone should see; and (c) contains the hashtag #Canada150.

     Twitter® Entry

     To enter via Twitter, you must (1) have a valid, public (i.e. not “protected”) Twitter account and have “followed” @AirCanada and (2) during the applicable entry period, publish a tweet that (a) tags the official Twitter account of Air Canada by including @AirCanada in the tweet, (b) includes a video or photo of a place in Canada you think everyone should see; and (c) contains the hashtag #Canada150.

     Mail-In Entry

     Eligible Participants can also enter by mailing a 50-word essay on their favourite place in Canada that everyone should see along with their name, address, telephone number to: The Air Canada #Canada150 Contest, J. Walter Thompson Canada, 160 Bloor Street East, Suite 1100 Toronto, Ontario, M4W 3P7, Canada

    Only one entry per envelope is allowed, at a maximum of one mail-in entry per Eligible Participant. Hand-written entries must be received by July 1, 2017, respectively.

     This Contest is in no way sponsored, endorsed or administered by, or associated with Facebook, Instagram or Twitter. You understand that you are providing your information to the Contest Sponsor and Contest Administrator and not Facebook, Instagram, Twitter respectively.

  3. Prizes
    There are 150 prizes to be won (each a “Prize” and collectively the “Prizes”), each consisting of two (2) round-trip Air Canada Economy Class airfare tickets from the Canadian airport served by Air Canada closest to the winner’s place of residence to anywhere Air Canada flies within Canada (including, flights operated under the Air Canada Express banner or by Air Canada rouge).

    Flight reservation is subject to availability and the following flight blackout dates apply:

     BLACKOUT DATES

    17 December to 08 January 2018

    28 March 2018 to 3 April 2018

      Travel must be completed on or before July 1st 2018. Travel does not qualify for Aeroplan mileage accumulation or for mileage accumulation in any other frequent flyer program. No changes permitted to reservations once date of travel is confirmed or ticket has been issued. 

     The Prize winners are responsible for all fuel, insurance, surcharges, taxes, fees and other applicable charges with a credit card at time of booking. The Prize winners and their travelling companion are responsible for: any and all costs, expenses and taxes not expressly described herein including, without limitation, applicable local air departure taxes, ground transportation, gratuities, merchandise, telephone calls, personal expenses of any nature for overnight layover, meals and beverages, service charges, in-flight meals and entertainment; costs incurred to and from the departure point as the Prize originates and terminates there, obtaining sufficient personal travel insurance prior to departure, if desired; obtaining and carrying all necessary travel documentation, such as passports and visas and complying with customs immigrations regulations. The use of upgrade certificates is not permitted for flights. Use of the airfare tickets are subject to Air Canada’s general conditions of carriage publicly available at www.aircanada.com.

     The approximate total value of each Prize is CDN $2,080 and the approximate total value of the Prizes is [$624,000]. Exact value of the Prize depends on point of departure and destination as well as time of travel. Prize must be accepted as awarded and may not be sold, transferred or converted to cash and will not be refunded if unused. No substitutions, changes or extensions are permitted. Contest Sponsor reserves the right at its sole discretion to substitute the Prize for one of equal or greater value or to allow a Prize transfer.

  4. Winner Selection
    During each week during the Contest Period, on Mondays (each a “Judging Date”), three staff members or representatives of Contest Sponsor (collectively, the “Judges”) will judge the contents of all eligible Contest Entries received during the Contest Period up to each Judging Date based on the following criteria (the “Criteria”): creativity/originality (35%), quality of submission (35%) and relevance to Contest theme (30%). On each of the Judging Dates, the most compelling submission (as determined by the Judges in their absolute discretion pursuant to the application of the Criteria) from among all eligible Contest Entries received during the Contest Period up to each Judging Date will be deemed a winning submission. The Eligible Participant who submitted each such potential winning submission will be deemed the winner of the Prize. The decisions of the Judges shall be final and binding (and without appeal) and may not be challenged in any way. In the event of a tie for any potential winning submission, the score for relevance to Contest theme will be used as a tiebreaker to determine the winning submission. Limit of one (1) Prize per Eligible Participant during the Contest Period.
    10 winners wlll be selected in the first week of the Contest (week of May 8th, 2017), and 20 winners will be selected per week thereafter until contest closes on July 1, 2017.
    Unless selected, all eligible Contest Entries submitted during the Contest Period are eligible to win until the end of the Contest Period. Odds of winning depend on the number of eligible Contest Entries received during the Contest Period and how each submission scores against the Criteria.  

  5. Claiming of Prizes
    In order to be declared a winner and be able to claim a Prize, the Eligible Participant selected by the Judges will be contacted by direct message on Facebook, Instagram or Twitter or by phone for mail-in submissions by the Contest Sponsor or Contest Administrator or one of its agents or representatives, shortly following the draw and must confirm acceptance as a selected Eligible Participant within three (3) calendar days of contact. If entering contest via mail-in, contestants must provide explicit consent to be contacted by phone in their submission. If the selected Eligible Participant cannot be contacted, another Eligible Participant will be selected by the Judges. Before being declared a winner, each selected Eligible Participant will be required to answer a time-limited mathematical skill-testing question and sign a release and waiver form confirming, without limitation, that:
    • He/she complies with the eligibility requirements;
    • The contents of his/her Contest Entry is original and does not infringe any third party rights (e.g. image, photograph, etc. that are posted);
    • he/she has read the Contest rules and regulations and complies completely;
    • he/she accepts the Prize as awarded;
    • he/she acknowledges the Contest Sponsor’s right to publish his/her picture, name and city of residence without compensation other than the Prize offered;
    • he/she successfully answers a time-limited mathematical skill-testing question; and
    • he/she releases and agrees to hold harmless of all liability the Contest Sponsor, Contest Administrator and their respective subsidiaries and affiliates, media partners, advertising, promotional agencies and each of the foregoing entities’ directors, officers, employees, contractors and agents.


  6. No correspondence will be undertaken except with the selected Eligible Participants whose Contest Entry was drawn. Once an Eligible Participant is declared a winner by Contest Sponsor, Contest Sponsor will send the Eligible Participant a letter containing the details on how to redeem the his/her Prize (i.e. reservation of the flights).


  7. General Terms and Conditions
    All entries submitted, and all information provided, by Eligible Participants must be complete and accurate. Contest Sponsor will not be held responsible for any technological malfunctions, telephone or internet interruptions and/or any late/incomplete/erroneously completed Prize claims or release and waiver forms. Furthermore, each Eligible Participant is responsible for ensuring that content posted or displayed as part of his/her Contest Entry is original and does not infringe, misappropriate or violate a third party’s patent, copyright, trademark, trade secret, moral rights or other intellectual property rights, or rights of publicity or privacy. Without limiting the generality of the foregoing, each Eligible Participant represents and warrants that any photos and/or videos to be posted or displayed by him/her will be the original creation of the Eligible Participant and that he/she owns all rights, including copyright, therein and that all persons, if any, other than the Eligible Participants whose image appears in any such photos and/or videos has expressly consented to the posting or display of such photo by the Eligible Participant as contemplated by these Contest rules and regulations.

    The contents of all entries submitted become property of the Contest Sponsor. Contest Sponsor reserves the right to use the contents of entry submissions provided by entrants, for editorial, advertising, marketing and promotional purposes, without further compensation or notice, unless prohibited by law. Each Eligible Participant grants permission for Sponsor and Contest Administrator to use the contents of his/her entry submission including name and address for editorial, advertising, marketing and promotional purposes in any and all media now known or hereafter discovered, worldwide, in perpetuity, without compensation, notification or permission. Contest Sponsor’s also reserves the right to modify said image/video for additional promotional content

    By entering the Contest, Eligible Participants expressly consent to the Contest Sponsor, Contest Administrator, media partners, advertising and promotional agencies, storing, sharing and using the personal information submitted with his/her entry only for the purpose of administering the Contest and in accordance with the Contest Sponsor’s Privacy Policy publically available on Contest Sponsor’s website.

    All entries are subject to verification by the Contest Sponsor and may be disqualified if they are received outside of the Contest Period, are incomplete, illegible, irregular, photocopied or otherwise reproduced, submitted through illicit means or if they contain any false statements, or do not conform to or satisfy to any condition of these Contest rules and regulations.
    By entering the Contest, Eligible Participants agree that the Contest Sponsor reserves the right to publish without compensation the full name, city of residence, and photograph of all winners and Eligible Participants waive all rights with respect to printed, broadcast and other forms of publicity.  Eligible Participants further agree that all entries submitted and their content become the property of the Contest Sponsor and will not be returned.

    Eligible Participants agree to be bound by all decisions of the Contest Sponsor and/or Contest Administrator regarding the Contest which shall be final and binding in all respects.

    Eligible Participants agree that the Contest Sponsor is not liable for any incorrect or inaccurate transcription of entry information or for any error or malfunction of any kind in connection with the Contest. If the Contest is not capable of running as planned for any reason, including tampering, unauthorized intervention, fraud, technical failures, or any other cause, the Contest Sponsor reserves the right, at its sole discretion, to, without advance notice, terminate or suspend the Contest, in whole or in part, or modify it in any way, without any further obligations to Eligible Participants. Furthermore, if the Contest Sponsor determines, at its sole discretion, that any entry compromises the integrity of the Contest, the Contest Sponsor reserves the right to disqualify the entry at issue or terminate the Contest in its entirety without any further obligations to Eligible Participants. The Contest Sponsor further reserves the right, at its sole discretion, to disqualify any individual from the Contest and to ban the individual from any future contest of the Contest Sponsor who it finds or believes to be tampering with the entry process or the operation of the Contest; to be acting in violation of the Contest rules and regulations or in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person.

    By entering this Contest, Eligible Participants agree to release and hold harmless the Contest Sponsor and Contest Administrator and each of their respective subsidiaries and affiliates, media partners, advertising and promotional agencies and each of the foregoing entities’ respective directors, officers, employees, agents, representatives, successors and assigns from any liability in connection with the Contest or, if declared a winner, the Prize awarded and use thereof.

    The Contest is subject to federal, provincial and local rules and regulations.
    For Quebec Residents only: Any litigation respecting the conduct or organization of a publicity contest may be submitted to the Régie des alcools, des courses et des jeux for a ruling. Any litigation respecting the awarding of a Prize may be submitted to the board only for the purpose of helping the parties reach a settlement. All issues and questions concerning the construction, validity, interpretation and enforceability of these official contest rules, or the rights and obligations of an Eligible Participant in connection with the Contest, shall be governed by and construed in accordance with the laws of the Province of Quebec and the laws of Canada applicable therein.

    Eligible Participants may obtain the Prize winners’ names between August 14, 2017 and August 21, 2017, by addressing their request, accompanied by a self-addressed envelope with sufficient postage to:

    The Air Canada #Canada150 Contest
    Walter Thompson Canada
    160 Bloor Street East, Suite 1100 Toronto, Ontario, M4W 3P7, Canada

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